AI Insights · Timothy · October 2024
Top 5 Social Apps on Android in South America: Q3 2024
Discover the performance trends of the leading social apps on Android in South America during Q3 2024, highlighting [TikTok](https://app.sensortower.com/overview/com.zhiliaoapp.musically?country=US), [Threads](https://app.sensortower.com/overview/com.instagram.barcelona?country=US), [Instagram](https://app.sensortower.com/overview/com.instagram.android?country=US), [TikTok Lite](https://app.sensortower.com/overview/com.zhiliaoapp.musically.go?country=US), and [Instagram Lite](https://app.sensortower.com/overview/com.instagram.lite?country=US).
In the third quarter of 2024, TikTok from TikTok Pte. Ltd. demonstrated a robust presence in South America. Weekly revenue experienced a gradual increase, peaking at approximately $409K by the end of September. The app saw a notable fluctuation in weekly downloads, reaching a high of about 1.46M in late July, before settling at around 1.02M by the end of the quarter. Active users showed a slight overall increase, ending the quarter with about 88.5M users.
Threads, published by Instagram, showed no revenue generation throughout the quarter. However, it experienced a significant surge in downloads mid-quarter, reaching a peak of approximately 1.95M in early September. The app's active user base grew steadily, closing the quarter with around 25.4M users.
Instagram itself maintained a consistent performance across all metrics. Weekly revenue saw minor fluctuations, ranging from $74.5K to $97K. Downloads peaked at about 1.31M in early August, while active users remained relatively stable, ending the quarter with approximately 117.6M users.
TikTok Lite observed slight variations in revenue, culminating at around $3.1K in late September. Downloads increased towards the end of the quarter, peaking at approximately 965K. Active users also saw an uptick, reaching around 15.5M by the quarter's close.
Lastly, Instagram Lite did not generate any revenue but maintained a steady download rate, peaking at about 830K in early August. Active users grew gradually, finishing the quarter with approximately 4.7M users.
This data, sourced from Sensor Tower, highlights the dynamic landscape of social apps in South America. For more detailed insights, visit Sensor Tower's platform.
